Edmonton, Last Survivor and First Rebirth?

By Benjamin Massey

December 1st, 2016 · No comments

Tony Lewis/FC Edmonton

Tony Lewis/FC Edmonton

After six seasons, the North American Soccer League is looking desperate. Ottawa and Tampa Bay have joined USL, Major League Soccer’s reserve league[1]. Fort Lauderdale seems hopelessly doomed[2] and Oklahoma City is all-but-officially dead[3]. And now the most shocking news, that the New York Cosmos, the New York Cosmos, have started missing payroll[4] and may be leaving the NASL[5]; the front office is brazenly noncommittal[6]. What’s certain is that the NASL and USL are meeting, with the United States Soccer Federation in attendance, to try and save something[7]. Even if the NASL manages to stay afloat the USSF may declare it inferior to USL by fiat. The omens for the survival of an independent professional division are extremely bad.

The NASL still has strong teams, the expansion San Francisco Deltas are set to join in 2017, and the usual rumours swirl of game-changing new investment. This might no longer suffice against a MLS-USL axis that has never stopped praying for what all the reports imply: the NASL coming to pieces as the survivors beg for shelter until Don Garber and Alec Papadakis’s big umbrella. But even if today is the NASL’s last they got six years of independent, lovable soccer. That was probably four more than the average punter would have guessed at the beginning.

The clubs that broke from the USL First Division to form the NASL in 2010 included two strong organizations bolting for MLS almost immediately (Vancouver, Montreal), four teams perennially on the verge of collapse (Minnesota, Atlanta, Puerto Rico, Miami), two teams that actually folded before the league played its first game (St. Louis, Baltimore), another wanting for committed ownership (Carolina), and finally FC Tampa Bay, which just happened to be located in USL’s hometown and would later face a competitor, VSI Tampa Bay, in the rebranded USL Pro.

Sure, the NASL had the Cosmos, but we forget how incredibly fly-by-night they once were. Grandiose announcements, huge renderings of new stadiums, merchandising galore, Éric Cantona-helmed friendlies against Manchester United[8], promises of world-class this and EPL-level that… and an underfinanced and ultimately bankrupt youth academy[9], constant changes among important personnel, with no hint this could be a serious soccer organization until, under new ownership, they hit the field in fall 2013 and kicked everybody’s ass.

As for the other early expansion team, FC Edmonton, nobody thought they had a prayer. I didn’t. And yet as the league founders the Eddies have been its most determined defender. Who could have guessed that Ottawa and Tampa would defect, New York would throw down its arms, Minnesota would long have fled for higher ground, and Tom Fath would hold the last ditch? That FC Edmonton, playing in its unsuitable community stadium with an owner who is openly not a soccer guy and a dodgy on-field record, would outlive its league? They’re hiring sales people, right now! A new fan shop seems set to open! If the NASL goes down it won’t be because Edmonton lost faith: the Eddies die hard.

Poor Edmonton. Their loyalty is unlikely to be rewarded. The NASL’s surviving American clubs will wince at replacing the Cosmos with MLS reserve teams but, barring intransigence to a self-destructive degree, will survive. USL would be mad, absolutely mad, to put roadblocks before organizations of Jacksonville and Indy’s quality. Even Miami and Puerto Rico look good compared to some, and are in markets where USL has an historic interest.

USL admitted an Edmonton team once, the Aviators in 2004. That organization couldn’t hold a candle to FC Edmonton’s and went about as wrong as an expansion team can go. At the time there were independent first teams in Calgary, Minnesota, Vancouver, Portland, and Seattle. All are now gone, or reduced to reserve status and eager to pinch pennies. Today’s USL is a crescent, from the Cascadian reserve teams, through good numbers in California and south of the Mason-Dixon, back up to their traditional powerhouses on the eastern seaboard. You could hardly customize a 31-team geography where Edmonton would look more out-of-place. Ottawa can take the bus to a dozen away games; Edmonton would have no hope of a regional rival and no bus trips from anyone but the Whitecaps and Sounders Reserves.

Why would USL want Edmonton? Their attendance and sponsorship power hardly make them “must-haves.” Their travel problems are legendary even by the higher standard of the NASL. Would they be the price for a USL-NASL merger; would Indy go to the wall to save Edmonton? Nice as it is to imagine that would be taking loyalty, literally, a very great distance. Besides, if Tom Fath’s considerable investment in the NASL evaporates and he faces the reduced crowds of reserve soccer, will he even want to go on? Five long weeks ago, when from the outside the NASL looked acceptably stable, Tom Fath told Steven Sandor there was “zero chance” of Edmonton joining USL[10].

Ah, my Canadian friend, you’re thinking of another option. Well, yes, FC Edmonton has been asked about joining the potential Canadian Premier League. They have been asked many times by many people, to the point that they are reportedly exasperated by the very question. Outsiders occasionally assume Edmonton will join because “well NASL it’s natural,” but while they haven’t been loud about it there’s no doubt FC Edmonton isn’t interested[11].

But what if the NASL folds, and USL is uninterested or impractical? Would CanPL be better than nothing? Of course right now CanPL more-or-less is nothing: no teams, no schedule, no players, one employee. But surely even faint hope is better than certain extinction.

That’s what you or I would say, but it’s not our money. The Faths poured time and treasure into the NASL with limited returns beyond a warm feeling in their bellies. Will they have the heart to try again, back awfully close to square one?

It would be glorious if they did. If you are an Albertan, you spend money on the Eddies, and you enjoy the almost-intimate access which at this level of professional soccer comes so easily for even the most ordinary fan, I hope you agree and will make it known. The Eddies are a rare, precious thing and deserve to live forever, in this league or another.

If the Faths do give up, though, they will leave deserving of our gratitude and respect. (This makes them unique among Edmonton professional soccer magnates.) They will also leave the City of Champions open for another CanPL team to take the reins in good conscience. Edmonton may yet be represented in the greatest Canadian soccer experiment of our generation, as it certainly deserves to be. And so, dementedly, the fall of the NASL could pay off for us.

For many, even when compared to a Canadian Premier League the NASL is a good thing. It has liberty. Its clubs, though part of an American-dominated whole, are not the centrally-run branch plants of MLS franchises. If the CanPL existed and played games, it would be easy to choose… but it didn’t, and the NASL did. You wouldn’t be human if this didn’t affect your calculations, if you preferred solid reality to beautiful dreams. Could Edmonton, for example, be blamed for staying loyal to an NASL that let them serve Canadian soccer with total freedom, as surely as they could in the CanPL?

If you have room in your Canadian heart for more than MLS’s American drama, if you cheer for Toronto FC or the Vancouver Whitecaps or the Montreal Impact because that’s your hometown team but you know the country could and should have better, then there is a sweetness to this bitter fruit. The last continental institutional loyalty that could be defended, the last sublimation of Canadian identity maybe justified on higher grounds, is dying. We are being freed from the indignity of willing national submission. If the NASL ends then it will be Garber’s way or the highway, and that makes the road to independence look very clear.

[1] — United Soccer Leagues. “USL expands with addition of Tampa Bay Rowdies, Ottawa Fury FC.” USLSoccer.com, October 25, 2016. Accessed November 30, 2016. http://www.uslsoccer.com/news_article/show/713424?referrer_id=2333971.

[2] — The Strikers’ problems defy a footnote-sized synopsis but for a glimpse at their latest travesty, see: Schorsch, Peter. “Bill Edwards seeking control of Fort Lauderdale Strikers after team defaults on loan.” SaintPetersBlog, November 25, 2016. Accessed November 30, 2016. http://saintpetersblog.com/bill-edwards-seeks-control-fort-lauderdale-strikers-team-defaults-loan/.

[3] — Poling, James. “Rayo OKC not represented at NASL meetings; players released from contracts.” NewsOK, November 30, 2016. Accessed November 30, 2016. http://newsok.com/article/5529071.

[4] — Martinez, Dave. “Cosmos in crisis: late pay, furloughs cast team’s future in doubt.” Empire of Soccer, November 28, 2016. Accessed November 30, 2016. http://www.empireofsoccer.com/cosmos-in-crisis-late-pay-furloughs-cast-teams-future-in-doubt-55932/.

[5] — Heizer, Pedro. “Breaking: Cosmos have notified the league they will cease operations.” Via Twitter, November 29, 2016. Accessed November 30, 2016. https://twitter.com/pedroheizer/status/803628163972534274.

[6] — Schwartz, Peter. “Source says reports of Cosmos’ demise greatly exaggerated.” CBS New York, November 29, 2016. Accessed November 30, 2016. http://newyork.cbslocal.com/2016/11/29/new-york-cosmos-nasal-usl-mls-wfan/.

[7] — Martinez, Dave. “NASL meetings, day 1: Carlos Slim and the Cosmos, expansion, USL and more.” Empire of Soccer, November 30, 2016. Accessed November 30, 2016. http://www.empireofsoccer.com/nasl-meetings-day-1-carlos-slim-and-the-cosmos-expansion-usl-and-more-56003/.

[8] — Marshall, Adam. “Manchester United 6 New York Cosmos 0.” Manchester United, August 5, 2011. Accessed November 30, 2016. http://www.manutd.com/en/Fixtures-And-Results/Match-Reports/2011/Aug/manchester-united-v-ny-cosmos.aspx.

[9] — Dobens, Christopher. “The New York Cosmos, the Cosmos Academy, and the Blau-Weiss Gottschee lawsuit: a bad start for Sela Sport.” Total Footblog, November 8, 2011. Accessed December 1, 2016. https://totalfootblog.wordpress.com/2011/11/08/the-new-york-cosmos-the-cosmos-academy-and-the-blau-weiss-gottschee-lawsuit-a-bad-start-for-sela-sport/.

[10] — Sandor, Steven. “Rowdies, Fury moving to USL: ‘Zero chance’ that FC Edmonton would follow.” The11.ca, October 25, 2016. Accessed December 1, 2016. http://the11.ca/rowdies-fury-moving-to-usl-zero-chance-that-fc-edmonton-would-follow/.

[11] — Sandor, Steven. “The new Canadian Professional League needs to go public ASAP.” The11.ca, February 3, 2016. Accessed December 1, 2016. http://the11.ca/the-new-canadian-professional-league-needs-to-go-public-asap/.

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